Leading in times of transition is at best a significant and complex challenge. At worst it can be a leader’s darkest nightmare. The tension between what leaders want to achieve and their organization’s culture often means that traditional leadership training has not equipped leaders to effectively lead the organization through major changes.
Too often previous leadership training and a history of failed change contribute to the tension between the forces for change and those for maintaining the status quo. Unfortunately, as each attempt to use training to improve leadership competence fails so do the chances of successful change decline.
One reason leadership training lacks impact (no matter how good) is the lack of rigorous and continuous linkage between advancing change and advancing competence. Consequently, leading up to a change, those expected to start the change become part of the problem, not the solution. Too often they are unable or unwilling to tackle rising uncertainty and resistance.
How can you re-engage managers and develop their leadership competence?
This blog looks at how you can develop both measurable short- and longer-term results based on:
1. Getting People On The Same Page by Aligning People and then;
2. Making Better Use of What You Have by using Action Learning to help managers solving difficult problems while developing their leaders’ skills.
This is the seventh in the series of highlighting contributions from 1072 Business Leaders and Consultants from 80 countries in 19 Industry Sectors detailed in our book Focusing Change to Win. Each blog gives some of the key findings and a sample of useful tips. In this blog we are focusing on How Effectively Are You Communicating Change? Here are the other book sections we are highlighting:
The following is based on 684 contributors who chose to add comments on communicating change. Unsurprisingly, contributors see their people at the heart of any successful change process. They see gaining stakeholder commitment as a force multiplier of powerful change ambassadors. Essential to creating that commitment are leaders taking their people into their confidence with honesty and courage.
Surprisingly, however, our analysis also sheds light on some blind spots. Overall, contributors focus more on technique than systemic or strategic issues when communicating change. For example:
They (Leaders) lack the ability to motivate or hold people accountable….they do a poor job at this…..lots of saying nothing….People are told, not asked.
Change Communication Blind Spots
Real change requires authentic communication and dialogue across all organizational levels. Although, employee’s resistance and disagreement are unavoidable, contributors show how it can be managed through multiplexed and constant communication. They stress that this only happens when change communication is centered on establishing and retaining trusting relationships. If employees feel fairness, they will trust more and trust is the glue of success.
So, what role does communication play in reducing change mistrust and cynicism among employees? Frequently, it’s people’s sense of fairness. The communication timing, involvement and sequence impact their sense of justice.
Where’s the Requiring Environment?
There seems little focus on improving alignment and change success. Issues like change management, communication, and change measurement were under 6% of contributors’ comments on communicating change.
Looking in more detail, a third of contributors said that they didn’t know of any change related communication or that their leaders don’t communicate enough.
For most contributors, real change is the outcome of authentic communication. They show how change can be managed through constant communication. Contributors often commented that trust in management was the only variable that significantly impacted change resistance.
However, comments on authentic communication and building trust seem to collide with those related to top down led change. Critical contributors point out that top down rests too often on leaders clinging to the belief that power, privilege and success lie in their core group. Whatever blend of top down and bottom up it is clear – one should be intentional and as one contributor said:
Being solid in the values you hold as a leader that needs clearly articulating and solidifying with your change management team before you start planning.
Our contributors are clear. Lay the groundwork for successful change before trying to carry out the next change. This starts with putting the change management team together before a specific change is planned. Then develop a shared governing set of values and design the change measurement framework.
Implementing Effective Change Communication Processes – A Questionnaire
This 38 question instrument was developed from 755 contributor comments on implementing an effective communication change process. It is designed to engage those involved in change management and leadership in selecting relevant questions and then reaching a consensus on improvement areas.
Analyzing Change Impacts
Set-up Change Program with Metrics
On-going Communication & Training
Action Points 6: Implementing an Effective Change-Communication Process
Based on your answers to the questionnaire above, use the following questions to develop your plan for developing effective change communication.
Have you established an explicit set of shared governing values?
How are you getting people ready for the inevitable change?
Have you engaged stakeholders and change agents?
Have you put the change-management team together?
How do plan to align the team’s values of change and their expectations of one another?
How are you going to improve leaders change communication skills?
Who is going to ensure that real change will be the outcome of authentic communication?
How are you going to ensure that all your people know and understand your change rationale?
How are you going to monitor employee’s sense of fairness and trust? (Remember: trust is the glue of success.)
How are you going to establish dialogue between groups and individuals, in often tense situations?
How are you going to establish and monitor your change’s requiring environment? Is there a set of aligned change expectations between leaders and each individual?
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This is the sixth in the series of highlighting contributions from 1072 Business Leaders and Consultants from 80 countries in 19 Industry Sectors detailed in our book Focusing Change to Win. Each blog gives some of the key findings and a sample of useful tips. In this blog we are focusing on Is Your Organization Thriving or Just Surviving? Here are the other book sections we are highlighting:
6. Is Your Organization Thriving or Just Surviving?
This in-depth analysis shows the wide range of factors that go into developing the Thriving Organization. Our intent in being comprehensive is deliberate. We want leaders to select which questions are most appropriate to them.
Our reasoning is that there are no simple solutions or steps to follow. What we urge is open debate in leadership teams to reach a commitment to those few things which can make a difference between being ahead and just playing catch up.
Thriving or Surviving Questionnaire
There are 69 questions to select from divided into seven categories to help as you develop your plan for building a more vibrant and competitive organization.
Leadership in Thriving Organizations
Change Management in Thriving Organizations
Planning to Thrive
Agility to Thrive
Thriving People
Communicating to Thrive
Learning to Thrive
Action Points 5: Developing the Thriving Organization
Based on your answers to the questionnaire above, use the following questions to develop your plan for developing a more vibrant and competitive organization.
Leadership in Thriving Organizations
What is the one thing you can do to improve your leaders focus for your current change?
What is your strategy for building leadership capacity and competence in the longer term?
Change Management in Thriving Organizations
Which aspects of change management do you need to address now?
What are you going to do differently in managing change in the longer term?
Planning to Thrive
How can you improve planning for change for the next time?
Thriving People
In terms of the current change, what can you do to focus people on making this change successful?
What is your focus going to be in improving peoples change readiness and agility?
Communicating to Thrive
Where do you need to focus in terms of improving communication?
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This is the fifth in the series of highlighting contributions from 1072 Business Leaders and Consultants from 80 countries in 19 Industry Sectors detailed in our book Focusing Change to Win. Each blog gives some of the key findings and a sample of useful tips. In this blog we are focusing on How Can Change Gain Competitive Advantage? Here are the other book sections we are highlighting:
Even after 30 years, the connections between change management and gaining competitive advantage are not well articulated. The disconnects between commitments to change and actual competitive behavior are a major factor in change failure. Getting beyond imitatorsrelies on understanding and measuring behavior that distinguishes competitive behavior from other activities.
As one contributor said
Learning keeps us ahead of the competition by getting us closer to selected customers
to gather competitive intelligence
The seriousness of these ratings is underlined by the fact that, many studies show that it costs six times more to get a new customer than it does to keep an existing one. Acquiring new customers is costly, and in many cases, the money earned on the first sale doesn’t even cover the acquisition costs.
For example in the table to the right, only 70% of contributors say they measure customer satisfaction effectively. Worst still are the low percentages for the benefits of measuring change related to customers (3%) and their feedback when it comes to change success (12%)
These findings have uncomfortable resonance with the lack of customer focus we see in other parts of this report. Change drives these leaders, while customers and competitive advantage are apparent afterthoughts.
We conclude that there are practical ways to avoid these pitfalls. Overall, contributors comment that managing change for competitive success is a continuous, systemic, repetitive and uncertain process. They recommend five areas to improve competitive advantage through change.
Action Points 4: Implementing Change to Gain Competitive Advantage
Market and Competitive Sensing
What do managers do at present to maintain awareness of your competitive environment?
How well do managers use this information to make more competitive decisions?
What should managers do to improve awareness and agility to the competition?
Leading Competitive Change
What changes should managers make to develop a competitive culture?
How are you going to build more leadership capability to bring about successful change?
Integrating Change into Operations
Building Competitive Human Capital
What should managers be doing to link competitive change to day-to-day operations?
What performance metrics are needed to track this integration?
What performance management measures should you be using?
How do you see learning being managed both individually and collectively at present?
What should managers be doing to improve both individual and collective learning?
Developing Competitive Agility
What do managers do to reshape and adjust strategies?
What should be done to manage strategic change and the emergence of threats and opportunities?
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This is the forth in the series of highlighting contributions from 1072 Business Leaders and Consultants from 80 countries in 19 Industry Sectors detailed in our book Focusing Change to Win. Each blog gives some of the key findings and a sample of useful tips. In this blog we are focusing on The Why and What of Change. Here are the other book sections we are highlighting:
Most of our contributors do measure change, but 37% either don’t measure change or they don’t know if they do or feel measuring change is too difficult. So, here’s some evidence why this is worth struggling with. For example, learning is the most mentioned benefit of measuring change (27.1%). Yet, if this is so important then why the lack of focus on vehicles like coaching, mentoring and training to capitalize on this learning.[3]
Another striking disconnect is the low numbers of those who see benefits of measuring change’s impact on marketing and customers. This is curious, as our contributors’ most common reason for losing customers is not price but poor quality (92.2%), poor follow-up by sales people (76.5%) and making the wrong assumptions about customers (64.5%). After detailed analysis, it would seem that the relationship between change and competitive advantage is not as clearly visualized as one might think.
In addition, the use of employee metrics including personal performance, resistance to change, improvement to company culture and understanding our purpose, are low compared to satisfaction surveys. Most concerning is the lack of focus on individual behavioral change and tracking pay-related rewards. This is further evidence of little focus on accountability and establishing a requiring environment
Even when metrics are agreed upon, the next challenge is creating greater transparency so that they are used to create and sustain change momentum.
What Questions do Change Metrics Need to Answer?
Overall, there needs to be more focus on developing effective change metrics. The challenge is: How well do your change metrics accelerate learning, problem solving and decision making?
In Section 4, we distilled contributor questions on what they need change metrics to answer into a questionnaire. We ask readers to go through and rate their current metrics under three sections:
Navigating during a Change
Reviewing a Change
Planning the Next Change
Our contributors suggest establishing a change scorecard with their leadership team and key stakeholders. For example by:
Agreeing on those questions which the team needs to answer
Deciding what current metrics could be put to good use
Assessing during the change process how well they cover the risks of losing customers through poor product or service quality and poor sales follow-up.
And finally……Asking how well your scorecard helps you sell this and subsequent changes?
Action Points 3: Developing More Effective Change
Metrics
Protocol
Three themes were referenced in contributor comments about change metrics and how to test their overall effectiveness.
How well do your change metrics accelerate learning, problem-solving, and decision-making?
Establish Your Change Scorecard
It is strongly suggested that you go through this process with your leadership team and key stakeholders. (See section 7 for more details.)
Review the table Contributor Questions.
Agree on those questions your team need to answer when you are doing the following:
Navigating a change
Reviewing a change
Planning the next change
What current metrics could be put to good use?
How well do they cover the risks of losing customers through poor-quality sales follow-up during the change process?
How well do they inform you that the organization is reducing assumptions about customers’ view of the change and how the change responds to their needs?
To what extent do your selected metrics allow you to preempt or least respond quickly to competitors
How well do these metrics allow you to gauge and track employee stress around the change?
To what extent will your metrics allow you to respond quickly and effectively to employee stress before it hardens their change resistance?
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This is the third in the series of highlighting contributions from 1072 Business Leaders and Consultants from 80 countries in 19 Industry Sectors detailed in our book Focusing Change to Win. Each blog gives some of the key findings and a sample of useful tips. In this blog we are focusing on Why Do People Resist Change. Here are the other book sections we are highlighting:
Here’s the reality, Leaders need employee support and trust if their change is going to stand any chance of success. Our contributors underscore this. If people are cynical about a change, pessimism will set in, and failure is assured. Our contributors show that there are no simple remedies, no sound bites or grizzly 7 step plans. Yet, at its core there are fundamental values that, if believed in, will offer a sound basis for planning and executing successful change. Change failures have left their mark on our contributors over the last eight years. Through their eyes, resistance is a brownfield site where change is synonymous with downsizing, doing more for less, and treating people poorly.
Accelerated change demands more of everyone. Such change has major consequences for employees. Accelerated change failure creates cultural toxicity. Crucially, leaders need to separate the symptoms of change resistance from the stress that causes it. If they don’t, they are just like bad sales people trying to overcome objections and not realizing 60% of those objections are of the salesperson’s own creation. These contributors, they are saying that change resistance is natural, but you don’t need to make it more difficult if you do some things profoundly well. The chart below gives a sense of the avoidable.
Change Resistance Factors
Once you recognize that Change Resistance causes stress then you can be more effective in reducing it. Our contributors say that, if leaders create clear and consistent frameworks, you help most people make informed decisions about committing to a change or not. Here’s what our contributors are saying:
Align Expectationsbetween leaders and people
Set Clear Direction:Leaders clarify their change’s What, Why, How and WIIFMs (What’s In It For Me) for different groups and people.
Develop Accountabilities: by developing the rewards and consequences that assure expectations of both leaders and their people are met.
These are sound practices for reducing and managing people’s stress, but only if leaders realize the importance of Walking Their Own Talk.
Action Points: Managing Change Stress and Resistance
All these contributors are saying that change resistance is natural, but you don’t need to make it that difficult if you do some things profoundly well.
This starts with recognizing that change resistance is caused by stress. So why not treat the cause and not the symptom? Stress is natural and good if managed. Stress is reduced if leaders create clear and consistent frameworks that help people make informed decisions about committing to a change or not. Here’s how we interpret what our contributors are saying
Clarifying the Direction:
Leaders clarify their change’s what, why, how, and WIIFMs¹ for different groups and individuals. What does this mean for me? This leads to aligning expectations.
Aligning Expectations:
This is a process flow in two directions between leaders and each individual.
Developing Accountabilities:
This step develops the rewards and consequences through performance measurement, management, and rewards that ensure expectations of both leaders and their people are met.
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If you would like to contact Nick, please fill out the form below:
Just like the disease, corporate change has a 50% mortality rate
Boise, Idaho, 10/07/14 – Local management and organization specialist publishes a fascinating new book Focusing Change To Win. It provides a prescription for combating the risks inherent in organizational change. Risks like poor revenues, lost opportunity, competitive vulnerability, increased employee cynicism and fear. The endemic nature of these risks led Nick Anderson and his Nigerian co-author Kelly Nwosu to ask:
Why do some companies thrive on change while other just survive?
Answering this question led to a global study of 6000 comments from 1072 business leaders from 80 countries in 19 industry sectors with over 10,000 years of change management experience provided some powerful and practical advice and tools.
To reach this point, you have to go back to Nick’s experiences with failed change. The list, many of us can relate to includes:
“Am I going to have a job tomorrow?”
“Why did they let Sue go?”
“How am I going to tell Bill he hasn’t got a job?”
“What am I going to do?”
“We tried this before…”
“This (change) is only for them …..not us?”
Since those early days, his work with organizations across the business and public sector encountered a litany of failed change. His ongoing research shows survey after survey reporting that “People are the problem” (as the main reason). Percentages of failed change continue to this day ranging from 40% to 80% and many commentators agree that more changes fail than succeed. Only last September the Project Management Institute’s 2014 Report found that 56% of projects fail to meet their goals.
What is really thought provoking is that Nick and Kelly’s book show that there are those who do get it right.
But, really, isn’t comparing failed change to Ebola ridiculous? Nick Anderson doesn’t think so. The cost of a failed change can be staggering. Organizationally failed change can be fatal to both the organization and their people. Individually the stress of failed change permeates people’s lives, emerging as cycles of addictive behavior, broken relationships and financial hardship. For example, one Swedish study showed increases of heart disease was linked to poor leadership. Job insecurity has been linked to several different outcomes, such as:
Negative attitudes towards work
Turnover intention
Health complaints.
Data from 400 nurses at a Swedish acute care hospital showed that job insecurity affects stress even after taking account for individual characteristics. (Naswall,Sverke & Hellgren)
A 22 country European study concluded that while job loss is traumatizing, it is not common. In contrast, the fear of job insecurity is widespread and its health impact is as bad as losing your job (Mathilde Godard). Or, how about a German study which concluded that after the 2008 recession
“People fearful of losing their jobs are 60% more likely to develop asthma”.
Closer to home, studies from Texas A & M and University of California add weight to the endemic nature of this corporate virus.
So, what can we do about this disease?
Clearly, the last 20 years demonstrates:
Current Theories and prescriptions are not working or user friendly.
The reliance on imported change processes alone are less effective.
Leaders are facing greater complexity, accelerating change, greater competition and more knowledgeable customers.
The critical point of staving off failed change is to recognize that there is no “cookie-cutter” “quick-fix”. Importing new theories from outside an organization increases people’s natural resistance. It truncates thinking about “why will this change work for us?” and creates divisions between the “Importers” from the rest of the organization.
So, this book advocates using facilitated discussions, questionnaires and other tools to engage people in creating their own change approaches, processes and protocols. You may be thinking.
“Why not use what’s worked from outside” “It’s cheaper and faster etc.”
Here’s what the authors concluded. Excluding people from deciding how their organization handles change risks creating greater resistance and less sustainability. Fundamentally, it excludes middle level leaders so they cannot develop to their leadership skills and risks their resistance to the point of ensuring that change will fail.
Those who thrive on change really understand this. They recognize that so many “imports” are too often seen as disrespectful of people’s skills and expertise, especially when those people have experienced failed change. Importing prescriptions needs far more thought on how to reduce the toxicity of past failures. So, why is this book important for leading successful change?
As Bill Connors, President & CEO, Boise Metro Chamber of Commerce) said: “Focusing Change to Win is a must read and reference for business people regardless of their company’s size. Whether you run a family business or public corporation, this book has thought provoking tools and questionnaires you can use immediately. Nick Anderson and his co-Author Kelly Nwosu have done a masterful job in distilling over 6000 business leaders’ comments into such a practical set of tools. If you want your next change to be successful, this is essential reading.”
To find out more go to focusingchangetowin.com or amazon.com. Also Nick will be at the Boise Chamber of Commerce for a book signing on Wednesday 29th October from 8 am to 10 am.
For more information, Nick Anderson (616) 745-8667 nanderson@thecrispianadvantage.com For more information on 10/06/2014: http://focusingchangetowin.com
This seminar series features Nick’s new book Focusing Change to Win which he co-authored with Kelly Nwosu.
These sessions provides business leaders with insights into critical areas to help focus their businesses and align their people for competitive advantage. Each seminar helps you answer a fundamental question:
Seminar 1: How Clear Are You On The Why & What Of Change?
Seminar 2: Why Do Your People Resist Change?
Seminar 3: Why Do You Bother to Measuring Change?
Seminar 4: How Can You Implement Change & Gain Competitive Advantage?
Seminar 5: Is Your Organization Thriving or Just Surviving?
Seminar 6: How Effectively Do You Really Communicate Change?
We take a deep-dive into a change issue that you face. You will come away with an understanding of where your expectations with key employees are aligned and not aligned, and how critical that alignment is for successful change. You will learn how to clarify and specify your own expectations as to well how you can check if they are understood. Each session helps executives assess their performance in terms of:
How well have you communicated your expectations to your people?
How well do you understand what your people expect of you?
What are the likely gaps between expectations and assumptions?
What are our options for planning and implementing success change competitively?
A tool, the Four Blocker Alignment Analysis, to identify misalignment
A method to help set the right expectations and get people on the same page
An understanding of how to align agreed expectations effectively
An example of an aligned expectation relevant to your situation
An improved chance for successful change in your organization
What preparation is needed?
For each participant organization we have preparation guides that ask people to consider issues related to the question being posed for each seminar.
Who should you bring?
Please select up to five key people to join you who are important to successful change in your organization, such as:
Which colleagues will help you answer the seminar question posed?
Whose opinion do you value to help look at the question posed from different perspectives?
Whose commitment will you need to make improvements in tackling change competitively?
What will be covered?
Each session focuses on real-life scenarios within the framework of the research findings and assessment tools developed. As we say:
“There is no role-play only real-play”
Seminar Format
Seminars are customized for clients and depending on their needs. They normally run from half-day to full-day. They can be run fact-to-face or web-based, although experience suggest face-to-face gets the best results
Maximum attendance is 20 participants! Costs start at $150 per person per half day excluding agreed preparation time, travel and accommodation.
Why are these seminars important?
Failed change means lost opportunity, competitive vulnerability, poor revenues, lost employees, increased cynicism and fear. Its residue is a hostile and toxic culture, where change resistance becomes the norm. The cost of a failed change can be staggering, from lowering morale to losing key customers due to poor quality.
Focusing to Win and the survey on which is based confirms other studies
Too many organizations are still trying to do things differently not do different things
Survey Contributors realize that working relationships are increasingly stressed in the drive for ever-faster responses to competitive threats and opportunities.
So, what are the meaningful differences between those that thrive on change and those that just survive?
Many contributors seem resigned to resistance being unavoidable yet recognize that trust in management is the onlyvariable that significantly reduces change resistance. They seem to have little focus on improving organizational alignment to achieve change success.
For others, whatever the blend of top down and bottom up led change, it is clear – be intentional. This is invaluable to avoid being misinterpreted and mistrusted. These contributors are clear and details how to lay the groundwork for successful change.
Each seminar takes an aspect of the problem based on over 6,000 comments to give participants an assessment framework for their organizations. These cover analyzing change impacts, setting-up the change Program with Metrics and on-going communication.
Globally there is a slow erosion of those binding forces for people to “go that extra mile”. The employee-employer psychological contract is degrading. The degree to which people identify with their job and consider job performance as important to their self-worth is slipping .In our recently published survey Focusing Change to Win identified the main culprits:
Poor Planning
Lack of Leadership
Inconsistent leadership
Poor Implementation
Lack of Adaptability
Lack of Communication
Lack of Control
More than ever, we need to repair, build and protect the trust people have in their employers.
In North America, our evidence from 8 expectation alignment projects ranging from Royal Bank of Canada through Nature Conservancy to Turner Construction shows a clear trend. Leaders consistently under-estimate the gap between what they expect of their managers and what people think is expected of them. Inall studies, leaders had 65%+ more expectations than their people were aware.
In the UK, managers need to do more if they want to earn employee trust , according to the latest survey into employee attitudes from the Chartered Institute of Personnel and Development (CIPD). Trust in senior management is declining, particularly in the private sector, with
Only 25% employees willing to place a lot of trust in senior management to look after their interests and
Only 41% placing little or no trust in them to do so.
Essentially, new research suggests that many employees are losing faith in their management yet it seems leaders have don’t connect this condition with losing ground competitively. Continue reading →
Today leading in a complex world is one of the hot topics being discussed across organization and conferences. Every one faces complexity both in a small or large-scale industry. This complexity is driven by uncertainty and accelerating change. For organizations to thrive in this rapid challenging business environment, leaders must learn to adapt and embrace the complexity, to see it as opportunity to achieve uncommon result. This chapter present valuable insights about KPMG study confronting complexity. It identifies factors that cause complexity. It also suggests ways through which a leader can address complexity and turn it into competitive advantage.
Authors Kelly Nwosu and Nick Anderson
1.0 Introduction
The challenge with managing complexity and leading in a complexity world has become an excuse for some business people to keep the status quo, to abandon thinking ahead and to push strategy to one side, because they don’t believe it can be flexible and responsive enough to help them in a rapidly changing world (ED, 2011). But, most organizations that succeed in the midst of complexity are those that think differently and turn the potential challenges into a competitive advantage. They also see it as an opportunity to make their company more efficient. According to the recent study confronting complexity conducted by KPMG International, the study reveals that more than 90 percent senior executives across 22 countries say their organization’s success depends on managing today’s complex business issues. Yet, less than half executives believe the actions they are taking to manage complexity have been very effective (KPMG, 2011). On the other hand, the IBM survey on global CEO’s also show that the language for reducing complexity has change, CEO’s are now talking about how to transform complexity into an opportunity to gain competitive advantage (Balkan, 2011). In our research, we were able to identify what complexity is all about, factors that cause complexity and actions to discuss the issues of complexity. In particular, this chapter covers three parts. Part 1 focuses on managing complexity while the second part focuses on leading to the essence then part 3 focuses on leading learning.
Since change management came into fashion, a litany of failure has left its mark and our respondent’s echo what many have gone through in the last 8 years. It seems through their eyes, resistance has to be viewed as a “brown field” site. Gone is the naiveté of “a job for life” and an enduring contract between leaders and other stakeholders. Now, change is synonymous with downsizing, doing more for less, etc. For these respondents, they paint a picture of failed change, broken trust, fractured communication and poor leadership. We summarize their comments into the following:
Cultural Toxicity of Failed Change
“If people don’t trust you, what change do you stand?”
“People can’t be bothered”
“What’s in it for me?”
“Not knowing the purpose of it all” – a litany of communication failure
Getting people focused and committed on implementing a strategy has never been more difficult as von Moltke said:
Strategic plans do not survive first contact with the enemy, and hence must be always open to revision.
In today’s competitive environment every action has many reactions that aren’t easily anticipated. This is probably a major factor why 60% of change initiatives fail in North America and why something is going wrong with strategic planning.
One area that many executives either ignore or only pay lip service to are the cynicisms that previous initiatives strategic planning have accumulated in the organizations psyche. Here are some that you ignore at your peril
Crucial to understanding your people, as Peter Senge describes, is identifying where people are on the apathy-commitment continuum. He identifies two areas of personal need that they want satisfied in their working lives:
personal benefit which comes from compensation, benefits, position, recognition, or other non-tangible benefits
personal sense of fulfillment of their life’s purpose, vision, or calling.
Leaders need to grasp how well each person’s attitude and their contribution is met directly by company goals or objectives. Then they can assess where people sit on the apathy/commitment continuum. Any misalignment between personal needs and your strategy will generate unproductive or counterproductive behavior, if not actively managed
Intervention theory1 and the consulting process2 have developed to provide more effective methods by which organizational change is conducted. These methods have emerged in order to operationalize a theory of changing rather than a theory of change. The latter is what Bennis3 found to be the focus of most discussions on organizational growth and change; yet a theory of changing is needed to create planned change in organizations and not just to explain natural change after the fact.4
In my last blog I introduced my new leadership series – Complexity the New Normal.
It’s time we had a debate about how we develop rewarding working relationships today. (Rewarding not just productive). It is the competitive core – energizing people and harnessing technologies better than anyone else.
The ultimate standard for such rewarding relationships is a leader’s ability to sustain superior results over an extended period. The debate should focus three
The Gordian Knot
questions:
What does it mean to lead?
What does it mean to follow?
When do you choose one from another?
Why is this debate needed for us to climb out of this recession?
People have lost trust. Many business leaders, too many unfortunately, are seen as self-serving and subservient to shareholders.
What happened? “Org Chart Thinking” increasingly doesn’t work. Knowledge workers respond to learning not “command & control”. Plus, young people don’t want to wait in line to lead. Most important, people are searching for genuine satisfaction and meaning. For example, “restoring people to full life and health.” Medtronic.
Regular readers will remember I was talking about how many change projects started in response to the worsening economy yet almost half of the respondents said that a significant amount of change projects failed to meet their stated goals.
By Contributing Blogger – Terry Merriman, PCO Associates
Implementing successful and sustainable change is tough, strategic change initiatives fail two-thirds of the time in North American business (Kotter, 1996, and McKinsey, 2009). How can your organization succeed? You can succeed by making change personal! Remember, performance is personal before it is organizational.
Isn’t this a truism, a matter of common business sense?
Since when was common sense common practice! It is common for many leaders to plan their change initiative, communicate it to their leadership team, tell the organization to watch for it, set some goals and measures, and incorporate the goals in their team and department objectives. Then, the change dies and the leadership team wonders why. The answer; the change was never translated into personal action!
If your people don’t embraced change and those in your value chain (including your customers and vendors) it will fail. Why? If your people do not understand the change initiative, buy into it, and integrate it into their daily activities, it will not work. Consequently, planned change and personal action don’t mesh as people are skeptical, don’t understand why, don’t see the need, and don’t know what’s in it for them.
So how do you make change personal?
Define, Communicate, Delegate and Track change related expectations. We usually get the organization’s side of change, define and communicate, pretty well. Where we fail is in putting the personal side of change, communicate, delegate, and track, into play.
Define the change in terms of broad categories of activity to which everyone in the organization can relate, and specific results that benefit the organization and its people.
Communicate the change initiative, and include the message that leadership will be expecting everyone to participate by defining specific expectations of each other necessary to carry out the change.
Communicate More, by focusing on individual working relationships by:
Get each leadership team member identify specific expectations of each other as to what they must do to successfully implement the change. Ensure the expectations are Specific, Measurable, Achievable, Realistic, Time and budget bounded, Ethical and Recorded.
Have each leader discuss their expectations of the receiver expected to execute, and ensure each accepts accountability for each other’s expectation. This helps to create a productive relationship and integrate the change into the business at the leadership level.
Delegate by cascading the above process to each leader’s direct reports, peers, and business partners to those teams that are considered key players in the change initiative.
Ensure people delegate not only the responsibility and accountability but also the authority to execute each expectation. In this way people can develop ownership of those expectations other have of them. This step integrates the change throughout the organization as it becomes a part of each person’s work responsibilities and commitments.
Ensure each expectation’s originator is held responsible for assessing the receiver’s ability to meet their expectations and coach them to develop their competence.
Track each expectation’s results. This means each person holding accountable the person who agreed to meeting and reporting progress to an expectation’s completion. So, the Accountability Culture is born. The expectations approach challenges leaders and their direct reports to get personal first perspective and serves to foster improved communications between them.
The Expectations Approachmakes change personal by casacading accountability for implementing change throughout the organization in a way that helps people understand the reasons for and expected results from the change, and buy into it. We’ve found it one of the most effective ways of implementing successful and sustainable change in organizations. The side benefits of this approach are that it improves accountability throughout the organization, and encourages creation and development of productive relationships between people, leading to improved organizational performance.
Where has this approach been used succesfully?
This approach has been successfully employed in Fortune 500 companies and family owned businesses, from new selling strategies to management transitions (See Project Summaries) It has been shown to work in for-profit and non-profit organizations from large to small, and it also works in government organizations (it’s been used in the British Navy by its developer, John Machin).
“Change is Hard and Real Change is Real Hard!” If you want to be successful at change, you have to be prepared to tackle the hard part of change – making it personal.
This is probably the first thing on your mind after reading this Blog. How about asking us? The first call is free! Just email me to set it up. Don’t wait, get The Crispian Advantage working for you!. If our conversation leaves you needing more, we offer at a reasonable fee telephone and video coaching improve bottom line results. If that still doesn’t do it, we’ll work with you on a solution.
_________________________________________________________________________ For Help in Getting Your People on the Same Page Nick Anderson, The Crispian Advantage
This month’s topic looks at Competitive Differentiation in the Professional Services Sector. This sector typically includes accountants, lawyers, bankers and financial services, like planners etc. All these professionals offer very similar services due in part to regulations, certifications, disintermediation and the power of technology.
Go to any law firm’s web site like Varnum and Clark Hill, or large consulting firms and they look the same. They apparently have the same mouse trap.
Why did you choose your….attorney, accountant, financial planner etc?
So, how do professionals differentiate themselves?
On the basis of their expertise and their ability to develop Trusted Adviserstatus. David Meister asks: What benefits would you obtain if your clients trusted you more? For example, the more they will:
Treat you as you wish to be treated
Lower the level of stress in your interactions
Be comfortable and allow you to be comfortable
Involve you early on when their issues begin to form, rather than later (Open up)Share more information that helps you to help them, and improves the quality of the service you provide
Be inclined to accept and act on your recommendations
Bring you in on more advanced, complex, strategic issues ( Your are in the board room not waiting in the corridor awaiting instructions)
Refer you to their friends and business acquaintances
What characteristics would you look for in selecting your trusted adviser
Here are some of David Meister’s traits that Trusted Advisers have in common. Clients say they:
Make us feel comfortable and casual personally (but take the issues seriously)
Seem to understand us, effortlessly, and like us
Act like a person, not someone in a role
Are reliably on our side, and always seem to have our interests at heart
Don’t try to force things on us
Help us think things through (but emphasize that it’s our decision)
Criticize and correct us gently, lovingly
Don’t pull their punches: we can rely on them to tell us the truth
Are in it for the long haul (the relationship is more important than the current issue)
Give us reasoning (to help us think), not just their conclusions
Give us options, increase our understanding of those options, give us their recommendation and let us choose.
Are always honorable: they don’t gossip about others (we trust their values)
Help us put our issues in context, often through the use of metaphors, stories and anecdotes (they recognize that few problems are completely unique)
You said he listed “traits” as in a person’s character? So for example the adviser who is not honorable can’t be trained to be more honorable, right?
It’s a good point, in last month’s blog I made the distinction. Candidly, Meister’s list is mixture of Competencies and Traits. “So what?” you must be thinking,” I said, “Bottom line, you hire traits and develop competencies! Remember:
Competency : “The ability to do something successfully or efficiently.” ”Having the necessary ability, knowledge, or skill to do something successfully:” Trait: “A characteristic or quality of a person.” (They are wired that way
For all intent and purposes professional advisers reading this should focus on what they can learn and develop to be competitive differentiated trusted advisers. But, here is the rub. Developing trust is not well defined. For example, research I did with Linda Marsh into Mortgage Loan Advisers we found that the customers trusted those who used more “Transitional Structuring” WHAT! (Some people call it sign posting). Like,
“We have now covered David’s Trusted Adviser traits and we are now looking at Adviser Competencies…
We and others have identified observable and trainable behaviors that impact those traits that David mentioned like making the client “feel comfortable”. Now, here’s the fundamental point about developing trusted adviser status:
How do you balance helping potential clients feel understood while ensuring they understand the issues and options available?
That’s difficult because if they don’t feel understood they aren’t really going to retain what they are told AND won’t likely see you as a trusted advisor. It takes me back to the most fundamental process of when people make a decision to change. They have to be sufficiently disturbed or concerned about their current condition that they look for a solution that enables them to resolve their negative condition. If Advisors, don’t know how to locate where a client is in this process and help them through at their pace any residual trust will be eroded.
What competencies have you and PDS identified to help develop competitive advisers?
In the world of Professional Services regulations dictate levels of certification – so the expertise playing field is level, for the new client looking for an adviser. So, we at PDS isolate “Competitive Competencies” which:
Make a disproportionate contribution to customer’s perceived value
Are “competitively unique” or superior
Are extendible: providing “gateways to tomorrow’s markets”
The Value of Effective Competencies
Greater objectivity – less biased by the manager’s interpretations of what happened but what actually happened
More Useful – less dependent on the manager’s judgment, more on the Adviser assessment (crucial if they are to learn)
More focus – less overwhelming as it encourages managers to match the feedback to the Adviser’s ability and their willingness to receive it
More quantifiable – greater understanding what of works and what doesn’t under defined conditions and allows people to compare themselves against a standard
More effective – less guess work about how outcomes are achieved. (How you Win and Lose)
It suggests that Advisers needs someone to coach them?
Yes, it is essential. All those firms we have worked with try to get people effective coaching to secure and retain clients from their competition, like, Ernst & Young, who I helped develop their Relationship Management Program, Watson Wyatt, Royal Bank of Canada, JP Morgan Chase
In your experience, what traps do advisory firms fall into?
To put our recent study in context, most professionals we work with love to do a great job. As one senior adviser said to me“I treat my clients as my children…”
But, being a trusted adviser today is not enough. We surveyed advisers to see how they were competitively differentiating themselves. In summary.
1. Most do not truly understand what a competitive Client strategy is.
2. People don’t understand the difference between Competitive Value Discovery and Differentiation.
3. They do not understand the difference between preparation and planning.
4. They do not understand the difference between offense and defense
5. Because any strategic plans were not common amongst the troops, the plan is not maintained or advanced.
Can you explain the difference between Competitive Value Discovery and Differentiation?
Competitive Value Discovery helps you increase value potential. The idea of finding value that Client’s had never thought of before is competitively differentiating. So, we can introduce clients to ideas they may never have thought of and help them see the competition as “not on the ball”. Whether it’s your client or you are trying to secure a new client, they always weigh your value against the competition. What we have more more control over is what they weigh, how they weigh it. Additionally, we need to plant what the competition plants in the client’s mind. Then, we have far better intel and a better sense of the client’s changing priorities to influence their Decision Guidelines both offensely and defensively – Competitive Differentiation.
“Given the same amount of intelligence… timidity will do a thousand times more damage than audacity” “The best form of defense is attack.” Karl von Clausewitz
What else did you find out?
1. Their language is predominately about reacting to clients’ needs with no language of competitiveness.
2. No sense of doing things in a relational way but with competitive intent.
3. They see the activity of competing as separate from looking after the client.
4. The idea of decision guidelines and working to putting value behind them is a language that is foreign to them.
5. They don’t have a competitively strategic context for their day to day client interactions.
6. Largely, they have a passive position without having a strategy to extend the services they offer outsourcing.
What did you say to them about these findings?
How much profit are you leaving on the table because you are not managing our relationships with competitive intent?
So why are you not purposely discovering client value that will allow us to “Differentiate the Firm?”
This is probably the first thing on your mind after reading this Blog. How about asking us? The first call is free! Just email me to set it up. Don’t wait, get The Crispian Advantage working for you!. If our conversation leaves you needing more, we offer at a reasonable fee telephone and video coaching improve bottom line results. If that still doesn’t do it, we’ll work with you on a solution.
_________________________________________________________________________ For Help in Getting Your People on the Same Page Nick Anderson, The Crispian Advantage
Ideally your approach to change would be personal! You make sure your team members buy into it, own it, implement it, and are rewarded for it in their work relationships. Yet, today we still see many leaders using Top Down Change as the default approach without considering the impact on productive relationships.
Why is building productive relationships so important?
As somebody once said, “Performance is Personal Before it is Organizational”. None of us work in a vacuum. Improved workplace performance requires productive relationships with peers, bosses, subordinates, customers, clients, vendors, suppliers, and the community.
What is the essence of productive relationships?
In our survey of 1072 business leaders – Focusing Change to Win contributors indicate that their organizations change at least annually. These changes are often unique to their organization from the triggers for change to how it’s managed. Yet, all change has three things in common.
The Three Common Elements of All Change
The Expectations Change Framework
It starts by defining your change in terms of :
Identifying what you expect people tostopdoing
Specifying what you expect people to startdoing
Confirming what you want people to continuedoing
Then, focus on communicating constantly:
Why Change
What is Expected and
What the change is not
This is the Change Expectations Framework which engages deeper understanding and helps everyone manage stress more effectively.
Just in case you think everyone does these three steps, you are probably wrong at least 70% of the time, according to studies over the last 10 years.
The crucial step, and often missed step, is facilitating feedback from your stakeholders. What they want you to start, stop and continue doing in return. You have the responsibility to set the Expectations Framework but the what and how of change comes down to aligning expectations. Then people can:
KNOWWHAT MATTERS
DELIVER WHAT MATTERS
TAKE RESPONSIBILITY FOR WHAT MATTERS
What are the benefits productive relationships?
Greater clarity and trust
Increased competitive agility
Faster decision making
Progress metrics focus on what really matters
Greater confidence in doing the right things right
Accelerated performance towards people’s potential
Improved extent and quality of delegation
Better motivation as people know what success looks like
How do you reconcile this approach with a top-down approach?
The really effective sales organization has a number of characteristics, for example:
Skills and strategies suited to their market outstanding products or services
In-depth understanding of how these products can solve customer problems
Appropriate rewards and performance measures
Sales support system which actually helps to sell, not just administer
An ability and willingness to learn
Full effectiveness, however, can be achieved only if everyone:
Has a clear and shared vision of where the company is heading
Understands the strategy for getting there and their part in the process
Is rewarded for playing their part
Focuses obsessively on the customer
Some barriers to effectiveness are obvious – if the products are poor then no amount of sales skill can compensate sufficiently to build success. Many barriers are more subtle, and can sap the strength of the company over a long period without being tackled. Such problems usually fall under one the following three headings:
Misalignment
Inflexibility
Internal Focus
Misalignment
Feels like a bad back
There are many ways in which Misalignment is introduced into organization structures and processes; at best they generate unhelpful tensions and frustrations, at worst they lead to departmental rifts and sabotage. Common examples are:
Poor alignment of individuals’ expectations, departments and the company as a whole
E.g. the sales force seeks job interest by selling bespoke solutions, while the company is trying to standardize its offerings
Incentives for interdependent departments or people are not congruent
E.g. Sales force targeted on increased volume, administration targeted on decreased costs performance management process runs counter to company strategy
Sales management sets 30 day revenue targets, while company exhorts the salespeople to develop major accounts for the long-term
Salespeople are expected to cross-sell for other Divisions or countries, but are not rewarded for so doing
Sales management is “do as I say, not as I do”
E.g. Managers use a hard ‘push’ style, while advocating a ‘pull’ or consultative style with their people
Doing what we’ve always done what is going to be needed due to changing technology, markets and competition
E.g. When a monopoly supplier meets competition for the first time so the products no longer ‘sell themselves’
When new products address a different market – for example, printer sales force find themselves selling systems not peripherals
Gaps between stated values and actual values
E.g. “Our customers are our greatest asset ” while salespeople refer to them as “Buyers are liars”
“Our employees are our greatest asset”, while managers show little concern and even less investment
Inflexibility
Many markets are now more turbulent and unpredictable than ever before, and success comes only to those who are ‘quick on their feet’. Unfortunately many players suffer from at least one of the following:
Their sales organization structure and roles don’t match those of the customer
E.g. they offer multipoint direct contact with sales, service, technical support, while the customer wants single point contact
Geographical location of functions and authority doesn’t match the customer’s
Their organization is inherently unresponsive to change
E.g. in rapidly evolving markets, companies operating a traditional hierarchical and functional structure find it hard to compete with those successfully using a cross-functional team approach
• Their people are resistant to change
E.g. Salespeople who have been adequately successful for years have become “order takers”, and the entertaining approach to account development
Managers who find it hard to let go of their traditional, power-oriented style and allow staff the space and authority to really contribute
Technical people who are unwilling to take on the sales role and don’t believe in the new technology
Internal focus
True customer focus involves a lot more than ‘customer service training’; it means that no aspect of the organization should be free from an all-pervading concern with delivering what the customer wants, and a bit more. It means taking your cue from the customer in areas which traditionally have been internally focused, for example:
Company and/ or departmental structure
E.g. Split on arbitrary product/technical grounds, so that several sellers approach the same individual
Performance measures
E.g. Call rates, scrap rates, production volumes, instead of response times, satisfaction ratings, service call-outs
Perception of what is being sold
E.g. In terms of a product rather than the results of using it – a security system rather than peace of mind, a training course rather than increased sales effectiveness
Conclusion
There is no one best sales organization structure, incentive scheme, or strategic approach. If there were, we would not see the huge diversity which exists in the real world, and change would anyway render it obsolete.
The effective organization is never complacent, and audits itself rigorously and constantly, seeking out and remedying any instances of inconsistency, inflexibility and internal focus. It also never fools itself into believing that change=progress;. change follows cycles of learning of what works and what doesn’t, not from a fear of stagnation.
___________________________________________________________________________________________________________________________________________ For Help in Getting Your People on the Same Page
Contact: Nick Anderson, Senior Partner, PDS Group LTD E-mail I Web I Linkedin
I was reminded of the topics we covered two years ago through a number of conversations with Financial Planners. Two things stuck out in terms of their frustrations, especially with business owners.1. Clients don’t want to reveal all their assets the planner2. Clients will “dither” on the end game. Some listeners will be thinking, rather skeptically, about the self interest motivating such frustration. But, for a minute, most financial planners are well motivated and they can’t build a book of business by not doing two things really well:1. Know their clients really well2. Act in their best interests
Other related conversations with businesses owners about when and how to transition:
A fast expanding food broking business which is rapidly expanding and the founder is59yo and his son is 32yo have no transition plan
A printing company where the 52yo owner was returning to work after a major illnessand his 28yo son ran the business very well in his absence. The owner wants to retireat 60 yet thinks it is too early to plan his transition
A environmental remediation company’s owner got caught by the recession and had topull back control from his inexperienced management team.
So, Nick, what is your theme this week?
“May you live in interesting times” Old Chinese curse. Readers don’t want another recital
of the recession litany. Yet, there is opportunity in any downturn.Yes, conditions are unpleasant with loads of “turbling” BUT….
“If you can keep your head when all about you are losing theirs and blaming it on you; If you can trust yourself when all men doubt you, But make allowance for their doubting too; . . . If you can meet with triumph and disaster AND treat those two impostors just the same . . Yours is the Earth and everything that’s in it.” (Kipling)
My message is for business owners in this blog is –
Don’t waste time worrying about things you can’t change – Direct things to things you can control: this choices on how are you going to move forward.
That’s easier said than done, in this economic climate
Oh, I am not talking about easy but I am talking about the need to be proactive…
Since the recession started, for Baby-Boomer business owners face the same dynamics of their condition.1. 78m Boomers of whose wealth is held in 12m privately owned businesses2. 70% will change hands in 10-15years3. Trillions of dollars will transferNow think of the business owner with 180,000 hours, say, invested in their business;
What are they thinking?
Will I be able to work less in next five years?
Consider leaving the business?
How do I get out?
I don’t know what the business is worth?
What is the best time to sell?
Surely, though, most owners are in survival mode and need to protect their business these days
Why not combine the two?Expand strategy to accomplish both – the reality is they are not mentally exclusive.
In fact, there are real problems if you don’t keep them integrated.Remember the quote “keeping your head”
This is not the time to abandon business planning.It takes at least 2-3years to successfully implement in NORMAL Times. You can argue now
is the right time to put in place tactics that will increase business value when the recession ends.
OK. So what can business owners do now?
Well, the business cycle is alive and well, there’s still timing when you business is at its optimal value.
If you don’t think ahead: you will be in the herd!
9 out of 10 owners who don’t get anywhere close to what they expected or want for their business, delay in making a decision and for mature businesses “dithering” erodes the transaction value.
The fact is that less than 40% of businesses successfully transition their business…. Yet,
84% say the need the proceeds to finance their retirement.
There’s been no change to owners lack of urgency:
58% don’t have any plan
33% informal
Only 9% have a formal written plan
Ummm, what’s the connection between 1 in 10 get what they want and 1 in 10 have a formal plan.
When are owners thinking of exiting their businesses?
28 % within 5 years, 52% plan on exiting within next 10 years.
Like retirement and personal planning, transition planning works best the longer the timeline to plan and
implement = optimal value.
With such compelling stats for just how much is on the line, what’s holding people back?
There are the three fears of transition:
Fear of Loss Wealth
Fear of Loss of Control
Fear of Conflict
What are the main reasons for not having a succession plan?
It’s a bit like Letterman’s Top Eight Reasons (Excuses) for not getting the right return on 180,000 hours of:
“Blood, Sweat, Toil and Tears! (Churchill)
Top 8
8. Too scary
7. Thoughts of the end
6. Family/Employee conflict
5. Don’t want to think of leaving
4. Can’t get adequate advice
3. Too complex
2. No Time
No. 1 – No time to plan!
In this recession why has transition planning become even more important?
Good question,There will be more market competition – fewer buyers than sellersWith downward pressure on business values a premium will be placed on well run businesses that stand out
from the pack and can differentiate themselves in the market placePlanners – IO Non-Planners – O Which team do you want to be on?
How does the Family put a brake on transition planning?
Well. Many owners consider passing their business on to their children,It’s one of the most challenging
decisions a parent-owner faces.Impartiality is critical in addressing these emotional family issues and the effects on the business
What are the main reasons for no or little planning?
Sadly, many family-owned businesses are shut down because the Family didn’t handle the succession issue: Why?
Parents stays on too long
Parent steps down too soon before successors are trained or sufficiently experienced in the leadership roles
Fail to face the realities that many children don’t want to be involved with the business or at very least shouldn’t be forced into working together
The reality is that the odds are not stacked in their favor:
30% – 2nd Generation survival
12% – 3rd Generation survival
3% – 4th Generation survival
My Blog Tip
Ask Yourself:What comes first? The Transaction?OR The Management of the Transition?OR The Strategy for the TransitionDon’t put the Cart before the Horse.Talk to your trusted advisor – CPA, Lawyer etc. and ask”Who do we need to create and implement the plan?
Great, but how can this help me?
This is probably the first thing on your mind after reading this Blog. How about asking us? The first call is free! Just email me to set it up. Don’t wait, get The Crispian Advantage working for you!. If our conversation leaves you needing more, we offer at a reasonable fee telephone and video coaching improve bottom line results. If that still doesn’t do it, we’ll work with you on a solution.
_________________________________________________________________________ For Help in Getting Your People on the Same Page Nick Anderson, The Crispian Advantage