Developing Leaders for Effective Change

Leading in times of transition is at best a significant and complex challenge. At worst it can be a leader’s darkest nightmare. The tension between what leaders want to achieve and their organization’s culture often means that traditional leadership training has not equipped leaders to effectively lead the organization through major changes.
Too often previous leadership training and a history of failed change contribute to the tension between the forces for change and those for maintaining the status quo. Unfortunately, as each attempt to use training to improve leadership competence fails so do the chances of successful change decline.

One reason leadership training lacks impact (no matter how good) is the lack of rigorous and continuous linkage between advancing change and advancing competence. Consequently, leading up to a change, those expected to start the change become part of the problem, not the solution. Too often they are unable or unwilling to tackle rising uncertainty and resistance.

How can you re-engage managers and develop their leadership competence?
This blog looks at how you can develop both measurable short- and longer-term results based on:
1. Getting People On The Same Page by Aligning People and then;
2. Making Better Use of What You Have by using Action Learning to help managers solving difficult problems while developing their leaders’ skills.

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Focusing Change To Win – How Effectively Are You Communicating Change?

Series Introduction

This is the seventh in the series of highlighting contributions from 1072 Business Leaders and Consultants from 80 countries in 19 Industry Sectors detailed in our book Focusing Change to Win. Each blog gives some of the key findings and a sample of useful tips. In this blog we are focusing on How Effectively Are You Communicating Change?   Here are the other book sections we are highlighting:

  1. Why is this book important?
  2. How is your “What” connected to your “Why”?
  3. Why do people resist change?
  4. Why bother measuring change?
  5. How can implementing change gain competitive advantage?
  6. Is your organization thriving or surviving?
  7. How effectively are you communicating change?
  8. How can you lead to thrive?

 

7. How Effectively Are You Communicating Change?  

The following is based on 684 contributors who chose to add comments on communicating change. Unsurprisingly, contributors see their people at the heart of any successful change process. They see gaining stakeholder commitment as a force multiplier of powerful change ambassadors. Essential to creating that commitment are leaders taking their people into their confidence with honesty and courage.

Surprisingly, however, our analysis also sheds light on some blind spots. Overall, contributors focus more on technique than systemic or strategic issues when communicating change. For example:

  •  They (Leaders) lack the ability to motivate or hold people accountable….they do a poor job at this…..lots of saying nothing….People are told, not asked. 

Change Communication Blind Spots

How do communicate change. Zone of Concern Chart

Real change requires authentic communication and dialogue across all organizational levels. Although, employee’s resistance and disagreement are unavoidable, contributors show how it can be managed through multiplexed and constant communication. They stress that this only happens when change communication is centered on establishing and retaining trusting relationships. If employees feel fairness, they will trust more and trust is the glue of success.

So, what role does communication play in reducing change mistrust and cynicism among employees? Frequently, it’s people’s sense of fairness. The communication timing, involvement and sequence impact their sense of justice.

Where’s the Requiring Environment?

Change-Requiring Environment

There seems little focus on improving alignment and change success. Issues like change management, communication, and change measurement were under 6% of contributors’ comments on communicating change.

Looking in more detail, a third of contributors said that they didn’t know of any change related communication or that their leaders don’t communicate enough.

For most contributors, real change is the outcome of authentic communication. They show how change can be managed through constant communication. Contributors often commented that trust in management was the only variable that significantly impacted change resistance.

However, comments on authentic communication and building trust seem to collide with those related to top down led change. Critical contributors point out that top down rests too often on leaders clinging to the belief that power, privilege and success lie in their core group. Whatever blend of top down and bottom up it is clear – one should be intentional and as one contributor said:

  • Being solid in the values you hold as a leader that needs clearly articulating and solidifying with your change management team before you start planning. 

Our contributors are clear. Lay the groundwork for successful change before trying to carry out the next change. This starts with putting the change management team together before a specific change is planned. Then develop a shared governing set of values and design the change measurement framework.

Implementing Effective Change Communication Processes – A Questionnaire 

This 38 question instrument was developed from 755 contributor comments on implementing an effective communication change process. It is designed to engage those involved in change management and leadership in selecting relevant questions and then reaching a consensus on improvement areas.

  • Analyzing Change Impacts
  • Set-up Change Program with Metrics
  • On-going Communication & Training

Action Points 6: Implementing an Effective Change-Communication Process

Based on your answers to the questionnaire above, use the following questions to develop your plan for developing effective change communication.

  • Have you established an explicit set of shared governing values?
  • How are you getting people ready for the inevitable change?
  • Have you engaged stakeholders and change agents?
  • Have you put the change-management team together?
  • How do plan to align the team’s values of change and their expectations of one another?
  • How are you going to improve leaders change communication skills?
  • Who is going to ensure that real change will be the outcome of authentic communication?
  • How are you going to ensure that all your people know and understand your change rationale?
  • How are you going to monitor employee’s sense of fairness and trust? (Remember: trust is the glue of success.)
  • How are you going to establish dialogue between groups and individuals, in often tense situations?
  • How are you going to establish and monitor your change’s requiring environment? Is there a set of aligned change expectations between leaders and each individual?

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Focusing Change To Win – Is Your Organization Thriving or Just Surviving?

Series Introduction

This is the sixth in the series of highlighting contributions from 1072 Business Leaders and Consultants from 80 countries in 19 Industry Sectors detailed in our book Focusing Change to Win. Each blog gives some of the key findings and a sample of useful tips. In this blog we are focusing on Is Your Organization Thriving or Just Surviving? Here are the other book sections we are highlighting:

  1. Why is this book important?
  2. How is your “What” connected to your “Why”?
  3. Why do people resist change?
  4. Why bother measuring change?
  5. How can implementing change gain competitive advantage?
  6. Is your organization thriving or surviving?
  7. How effectively are you communicating change?
  8. How can you lead to thrive?

 

 

6. Is Your Organization Thriving or Just Surviving? 

This in-depth analysis shows the wide range of factors that go into developing the Thriving Organization. Our intent in being comprehensive is deliberate. We want leaders to select which questions are most appropriate to them.

Our reasoning is that there are no simple solutions or steps to follow. What we urge is open debate in leadership teams to reach a commitment to those few things which can make a difference between being ahead and just playing catch up.

Thriving or Surviving Questionnaire

Enabling Factors

There are 69 questions to select from divided into seven categories to help as you develop your plan for building a more vibrant and competitive organization.

  1.  Leadership in Thriving Organizations
  2. Change Management in Thriving Organizations
  3. Planning to Thrive 
  4. Agility to Thrive
  5. Thriving People
  6. Communicating to Thrive
  7. Learning to Thrive 

 

 

 

Action Points 5: Developing the Thriving Organization

Based on your answers to the questionnaire above, use the following questions to develop your plan for developing a more vibrant and competitive organization.

 

  1. Leadership in Thriving Organizations
  • What is the one thing you can do to improve your leaders focus for your current change?
  • What is your strategy for building leadership capacity and competence in the longer term?
  1. Change Management in Thriving Organizations
  • Which aspects of change management do you need to address now?
  • What are you going to do differently in managing change in the longer term?
  1. Planning to Thrive
  • How can you improve planning for change for the next time?
  1. Thriving People
  • In terms of the current change, what can you do to focus people on making this change successful?
  • What is your focus going to be in improving peoples change readiness and agility?
  1. Communicating to Thrive
  • Where do you need to focus in terms of improving communication?

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Focusing Change To Win – How Can Change Gain Competitive Advantage?

Series Introduction

This is the fifth in the series of highlighting contributions from 1072 Business Leaders and Consultants from 80 countries in 19 Industry Sectors detailed in our book Focusing Change to Win. Each blog gives some of the key findings and a sample of useful tips. In this blog we are focusing on How Can Change Gain Competitive Advantage? Here are the other book sections we are highlighting:

  1. Why is this book important?
  2. How is your “What” connected to your “Why”?
  3. Why do people resist change?
  4. Why bother measuring change?
  5. How can implementing change gain competitive advantage?
  6. Is your organization thriving or surviving?
  7. How effectively are you communicating change?
  8. How can you lead to thrive?

 

5. How Can Change Gain Competitive Advantage?

Even after 30 years, the connections between change management and gaining competitive advantage are not well articulated.  The disconnects between commitments to change and actual competitive behavior are a major factor in change failure. Getting beyond imitators relies on understanding and measuring behavior that distinguishes competitive behavior from other activities.

As one contributor said

Learning keeps us ahead of the competition by getting us closer to selected customers

to gather competitive intelligence 

Focus on the Customer Survey Results - Stats Table
The seriousness of these ratings is underlined by the fact that, many studies show that it costs six times more to get a new customer than it does to keep an existing one. Acquiring new customers is costly, and in many cases, the money earned on the first sale doesn’t even cover the acquisition costs.

For example in the table to the right, only 70% of contributors say they measure customer satisfaction effectively. Worst still are the low percentages for the benefits of measuring change related to customers (3%) and their feedback when it comes to change success (12%)

These findings have uncomfortable resonance with the lack of customer focus we see in other parts of this report. Change drives these leaders, while customers and competitive advantage are apparent afterthoughts.

We conclude that there are practical ways to avoid these pitfalls. Overall, contributors comment that managing change for competitive success is a continuous, systemic, repetitive and uncertain process. They recommend five areas to improve competitive advantage through change.

Action Points 4: Implementing Change to Gain Competitive Advantage

  1. Market and Competitive Sensing
  • What do managers do at present to maintain awareness of your competitive environment?
  • How well do managers use this information to make more competitive decisions?
  • What should managers do to improve awareness and agility to the competition?
  1. Leading Competitive Change
  • What changes should managers make to develop a competitive culture?
  • How are you going to build more leadership capability to bring about successful change?
  1. Integrating Change into Operations
  2. Building Competitive Human Capital
  • What should managers be doing to link competitive change to day-to-day operations?
  • What performance metrics are needed to track this integration?
  • What performance management measures should you be using?
  • How do you see learning being managed both individually and collectively at present?
  • What should managers be doing to improve both individual and collective learning?
  1. Developing Competitive Agility
  • What do managers do to reshape and adjust strategies?
  • What should be done to manage strategic change and the emergence of threats and opportunities?

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Focusing Change to Win Series – Why do people resist change?

Series Introduction

This is the third in the series of highlighting contributions from 1072 Business Leaders and Consultants from 80 countries in 19 Industry Sectors detailed in our book Focusing Change to Win. Each blog gives some of the key findings and a sample of useful tips. In this blog we are focusing on Why Do People Resist Change. Here are the other book sections we are highlighting:

  1. Why is this book important?
  2. How is your “What” connected to your “Why”?
  3. Why do people resist change?
  4. Why bother measuring change?
  5. How can implementing change gain competitive advantage?
  6. Is your organization thriving or surviving?
  7. How effectively are you communicating change?
  8. How can you lead to thrive?

3. Why Do People Resist Change

Here’s the reality, Leaders need employee support and trust if their change is going to stand any chance of success. Our contributors underscore this.  If people are cynical about a change, pessimism will set in, and failure is assured. Our contributors show that there are no simple remedies, no sound bites or grizzly 7 step plans. Yet, at its core there are fundamental values that, if believed in, will offer a sound basis for planning and executing successful change. Change failures have left their mark on our contributors over the last eight years. Through their eyes, resistance is a brownfield site where change is synonymous with downsizing, doing more for less, and treating people poorly.

Accelerated change demands more of everyone. Such change has major consequences for employees. Accelerated change failure creates cultural toxicity. Crucially, leaders need to separate the symptoms of change resistance from the stress that causes it. If they don’t, they are just like bad sales people trying to overcome objections and not realizing 60% of those objections are of the salesperson’s own creation. These contributors, they are saying that change resistance is natural, but you don’t need to make it more difficult if you do some things profoundly well.  The chart below gives a sense of the avoidable.

Change Resistance Factors

Change Resistance Factors

Once you recognize that Change Resistance causes stress then you can be more effective in reducing it. Our contributors say that, if leaders create clear and consistent frameworks, you help most people make informed decisions about committing to a change or not. Here’s what our contributors are saying:

  • Align Expectations between leaders and people
  • Set Clear Direction: Leaders clarify their change’s What, Why, How and WIIFMs (What’s In It For Me) for different groups and people.
  • Develop Accountabilities: by developing the rewards and consequences that assure expectations of both leaders and their people are met.

These are sound practices for reducing and managing people’s stress, but only if leaders realize the importance of Walking Their Own Talk.

Action Points: Managing Change Stress and Resistance

All these contributors are saying that change resistance is natural, but you don’t need to make it that difficult if you do some things profoundly well.

This starts with recognizing that change resistance is caused by stress. So why not treat the cause and not the symptom? Stress is natural and good if managed. Stress is reduced if leaders create clear and consistent frameworks that help people make informed decisions about committing to a change or not. Here’s how we interpret what our contributors are saying

Clarifying the Direction:
Leaders clarify their change’s what, why, how, and WIIFMs¹ for different groups and individuals. What does this mean for me? This leads to aligning expectations.

Aligning Expectations:
This is a process flow in two directions between leaders and each individual.

Developing Accountabilities:
This step develops the rewards and consequences through performance measurement, management, and rewards that ensure expectations of both leaders and their people are met.

 

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Focusing Change To Win Series: How is your “What” connected to your “Why”? – Setting-Up Change For Success.

 Series Introduction

This is the second in the series of highlighting contributions from 1072 Business Leaders and Consultants from 80 countries in 19 Industry Sectors detailed in our book Focusing Change to Win. Each blog gives some of the key findings and a sample of useful tips. In this blog we are focusing on The Why and What of Change. Here are the other book sections we are highlighting:

  1. Why is this book important?
  2. How is your “What” connected to your “Why”?
  3. Why do people resist change?
  4. Why bother measuring change?
  5. How can implementing change gain competitive advantage?
  6. Is your organization thriving or surviving?
  7. How effectively are you communicating change?
  8. How can you lead to thrive?

 

 

How is your “What” connected to your “Why”?

We take an in-depth look at how our contributors improve their chances of thriving, by communicating in ways that build trust and engage people. For these contributors, communication must constantly focus on the Why of Change & What is Expected and what the change is not about. This is the Change Expectations Framework. It engages deeper understanding and helps everyone manage stress more effectively.
Note: You may think everyone does these three steps, you are probably wrong at least 70% of the time according to studies over the last 10 years. Here’s why it is even more important today. Most contributors (89%) say that their organizations change at least every 12 mths . These changes are driven by 3-4 simultaneous reasons for change . All these changes should have three things in common. What you expect people to:

  • Stop doing, (so that they can start doing new things)
  • Start doing, and
  • Continue doing

How often does your organization initiate change

Yet, this survey’s findings show that contributors rarely mention all three in the same contribution. Why is this important? It creates increased stress and potentially change resistance. It works like this.
Assuming we are always managing change with limited resources like people, money, technology and time, leaders have to manage the tension between these three elements of stop, start and continue. Then, after deciding the commercial need for change, leaders need the Emotional Intelligence to identify which groups and individuals are likely to experience unhealthy stress and resistance.
This underscores the need for leadership consensus on why are we changing. For many contributors, leader inconsistency fuels people’s natural resistance . The ever-increasing rate of change demands that leaders give clear and compelling reasons for employees to overcome their feelings of here we go again . Unfortunately, we conclude that too many leaders either ignore, or are unaware that change will be stressful for their peers and employees.

Contributors readily see the need for change to adapt, survive or improve. The world’s ever-increasing pace demands that leaders give clear and compelling reasons for employees to overcome their feelings of here we go again. That response begs the question: What can leaders do about this condition. What follows are some thoughts.
All those implementing change know in advance, to some extent, that a change will be stressful and that not everyone will be willing to engage. For example, people often work well under certain stress to increase productivity. But, under other circumstances, they are surprised at the stress that another aspect of change can induce. So, stress can be negative, positive or neutral. For example, passing in an examination can be just stressful as failing. The problem occurs when people are under excessive or prolonged stress – Unhealthy Stress. The challenge for change leaders is that stress is unique and personal. A situation may be stressful for someone, but the same situation may be challenging for others.

Action Points: Reducing Employees Stress to Manage Change Resistance

Most contributor responses indicate that their organizations change anywhere from daily to annually. These changes are often unique to the organization, the triggers for change, and how change is managed. Yet all change has three things in common.

The Three Common Elements of All Change

Defining your own change and how it is managed starts with the following:

  • Identifying what you expect people to stop doing, so that they can start doing new things
  • Specifying what you expect people to start doing
  • Confirming what you want people to continue doing, while continuing to coordinate and keep the organization running.

Focus on communicating constantly the why of change and what is expected for your change to be effective and communicate what the change is not about. This is the change expectations framework, which engages deeper understanding and helps everyone manage stress more effectively

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Our Corporate Ebola is Failed Change

Just like the disease, corporate change has a 50% mortality rateEbola

 

Boise, Idaho, 10/07/14 – Local management and organization specialist publishes a fascinating new book Focusing Change To Win. It provides a prescription for combating the risks inherent in organizational change. Risks like poor revenues, lost opportunity, competitive vulnerability, increased employee cynicism and fear. The endemic nature of these risks led Nick Anderson and his Nigerian co-author Kelly Nwosu to ask:

Why do some companies thrive on change while other just survive?

Answering this question led to a global study of 6000 comments from 1072 business leaders from 80 countries in 19 industry sectors with over 10,000 years of change management experience provided some powerful and practical advice and tools.

To reach this point, you have to go back to Nick’s experiences with failed change. The list, many of us can relate to includes:

  • “Am I going to have a job tomorrow?”
  • “Why did they let Sue go?”
  • “How am I going to tell Bill he hasn’t got a job?”
  • “What am I going to do?”
  • “We tried this before…”
  • “This (change) is only for them …..not us?”

Since those early days, his work with organizations across the business and public sector encountered a litany of failed change. His ongoing research shows survey after survey reporting that “People are the problem” (as the main reason). Percentages of failed change continue to this day ranging from 40% to 80% and many commentators agree that more changes fail than succeed. Only last September the Project Management Institute’s 2014 Report found that 56% of projects fail to meet their goals.
What is really thought provoking is that Nick and Kelly’s book show that there are those who do get it right.
But, really, isn’t comparing failed change to Ebola ridiculous? Nick Anderson doesn’t think so. The cost of a failed change can be staggering. Organizationally failed change can be fatal to both the organization and their people. Individually the stress of failed change permeates people’s lives, emerging as cycles of addictive behavior, broken relationships and financial hardship. For example, one Swedish study showed increases of heart disease was linked to poor leadership. Job insecurity has been linked to several different outcomes, such as:

  • Negative attitudes towards work
  • Turnover intention
  • Health complaints.

Data from 400 nurses at a Swedish acute care hospital showed that job insecurity affects stress even after taking account for individual characteristics. (Naswall,Sverke & Hellgren)
A 22 country European study concluded that while job loss is traumatizing, it is not common. In contrast, the fear of job insecurity is widespread and its health impact is as bad as losing your job (Mathilde Godard). Or, how about a German study which concluded that after the 2008 recession

“People fearful of losing their jobs are 60% more likely to develop asthma”.

Closer to home, studies from Texas A & M and University of California add weight to the endemic nature of this corporate virus.

So, what can we do about this disease?

Clearly, the last 20 years demonstrates:

  1. Current Theories and prescriptions are not working or user friendly.
  2. The reliance on imported change processes alone are less effective.
  3. Leaders are facing greater complexity, accelerating change, greater competition and more knowledgeable customers.

The critical point of staving off failed change is to recognize that there is no “cookie-cutter” “quick-fix”. Importing new theories from outside an organization increases people’s natural resistance. It truncates thinking about “why will this change work for us?” and creates divisions between the “Importers” from the rest of the organization.
So, this book advocates using facilitated discussions, questionnaires and other tools to engage people in creating their own change approaches, processes and protocols. You may be thinking.

“Why not use what’s worked from outside” “It’s cheaper and faster etc.”

Here’s what the authors concluded. Excluding people from deciding how their organization handles change risks creating greater resistance and less sustainability. Fundamentally, it excludes middle level leaders so they cannot develop to their leadership skills and risks their resistance to the point of ensuring that change will fail.
Those who thrive on change really understand this. They recognize that so many “imports” are too often seen as disrespectful of people’s skills and expertise, especially when those people have experienced failed change. Importing prescriptions needs far more thought on how to reduce the toxicity of past failures. So, why is this book important for leading successful change?
As Bill Connors, President & CEO, Boise Metro Chamber of Commerce) said:
“Focusing Change to Win is a must read and reference for business people regardless of their company’s size. Whether you run a family business or public corporation, this book has thought provoking tools and questionnaires you can use immediately. Nick Anderson and his co-Author Kelly Nwosu have done a masterful job in distilling over 6000 business leaders’ comments into such a practical set of tools. If you want your next change to be successful, this is essential reading.”
To find out more go to focusingchangetowin.com or amazon.com. Also Nick will be at the Boise Chamber of Commerce for a book signing on Wednesday 29th October from 8 am to 10 am.

For more information,
Nick Anderson
(616) 745-8667
nanderson@thecrispianadvantage.com
For more information on 10/06/2014:
http://focusingchangetowin.com

Focusing to Win: Executive Seminar Series

This seminar series features Nick’s new book Focusing Change to Win which he co-authored with Kelly Nwosu.

These sessions provides business leaders with insights into critical areas to help focus their businesses and align their people for competitive advantage.  Each seminar helps you answer a fundamental question:

Seminar 1: How Clear Are You On The Why & What Of Change?

Seminar 2: Why Do Your People Resist Change?

Seminar 3: Why Do You Bother to Measuring Change?

Seminar 4: How Can You Implement Change & Gain Competitive Advantage?

Seminar 5: Is Your Organization Thriving or Just Surviving?

Seminar 6: How Effectively Do You Really Communicate Change? 

We take a deep-dive into a change issue that you face. You will come away with an understanding of where your expectations with key employees are aligned and not aligned, and how critical that alignment is for successful change. You will learn how to clarify and specify your own expectations as to well how you can check if they are understood. Each session helps executives assess their performance in terms of:

  • How well have you communicated your expectations to your people?
  • How well do you understand what your people expect of you?
  • What are the likely gaps between expectations and assumptions?
  • What are our options for planning and implementing success change competitively?

What do you get?

  • A copy of our new book Focusing Change to Win
  • A tool, the Four Blocker Alignment Analysis, to identify misalignment
  • A method to help set the right expectations and get people on the same page
  • An understanding of how to align agreed expectations effectively
  • An example of an aligned expectation relevant to your situation
  • An improved chance for successful change in your organization

What preparation is needed?

For each participant organization we have preparation guides that ask people to consider issues related to the question being posed for each seminar.

Who should you bring?

Please select up to five key people to join you who are important to successful change in your organization, such as:

  • Which colleagues will help you answer the seminar question posed?
  • Whose opinion do you value to help look at the question posed from different perspectives?
  • Whose commitment will you need to make improvements in tackling change competitively?

What will be covered?

Each session focuses on real-life scenarios within the framework of the research findings and assessment tools developed. As we say:

“There is no role-play only real-play”

Seminar Format

Seminars are customized for clients and depending on their needs. They normally run from half-day to full-day. They can be run fact-to-face or web-based, although experience suggest face-to-face gets the best results

Maximum attendance is  20 participants!  Costs start at $150 per person per half day excluding agreed preparation time, travel and accommodation.

Why are these seminars important?

Failed change means lost opportunity, competitive vulnerability, poor revenues, lost employees, increased cynicism and fear. Its residue is a hostile and toxic culture, where change resistance becomes the norm. The cost of a failed change can be staggering, from lowering morale to losing key customers due to poor quality.

Focusing to Win and the survey on which is based confirms other studies

Too many organizations are still trying to do things differently not do different things

Survey Contributors realize that working relationships are increasingly stressed in the drive for ever-faster responses to competitive threats and opportunities.

So, what are the meaningful differences between those that thrive on change and those that just survive?

Many contributors seem resigned to resistance being unavoidable yet recognize that trust in management is the only variable that significantly reduces change resistance. They seem to have little focus on improving organizational alignment to achieve change success.

For others, whatever the blend of top down and bottom up led change, it is clear – be intentional. This is invaluable to avoid being misinterpreted and mistrusted. These contributors are clear and details how to lay the groundwork for successful change.

Each seminar takes an aspect of the problem based on over 6,000 comments to give participants an assessment framework for their organizations. These   cover analyzing change impacts, setting-up the change Program with Metrics and on-going communication.

Executive Summary

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Avoiding the Pitffalls of Strategic Planning

Introduction

Getting people focused and committed on implementing a strategy has never been more difficult as von Moltke said:

Strategic plans do not survive first contact with the enemy, and hence must be always open to revision.

In today’s competitive environment every action has many reactions that aren’t easily anticipated.  This is probably a major factor why 60% of change initiatives fail in North America and why something is going wrong with strategic planning.

One area that many executives either ignore or only pay lip service to are the cynicisms that previous initiatives strategic planning have accumulated in the organizations psyche. Here are some that you ignore at your peril

Crucial to understanding your people, as Peter Senge describes, is identifying  where people are on the apathy-commitment continuum. He identifies two areas of personal need that they want satisfied in their working lives:

  • personal benefit which comes from compensation, benefits, position, recognition, or other non-tangible benefits
  • personal sense of fulfillment of their life’s purpose, vision, or calling.

Leaders need to grasp how well each person’s attitude and their contribution is met directly by company goals or objectives. Then they can assess where people sit on the apathy/commitment continuum. Any misalignment between personal needs and your strategy will generate unproductive or  counterproductive behavior, if not actively managed

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